AI follow-up automation

The follow-up happens because it is scheduled, not because someone remembered.

An agent that watches for what went quiet, and sends the follow-up at the interval you chose, in your tone, with a record of every nudge.

Built with Claude, Supabase, Resend, Vercel.

The situation you are probably in

The quote goes out and nothing comes back. The client misses a session and nobody notices for a fortnight. Following up is nobody's job, so it happens when someone feels guilty, which is late, uneven and impossible to measure. The money lost this way never appears on any report.

What we do about it

We write down what counts as gone quiet in your business, for each kind of thread, and the agent checks for it on a schedule. The intervals, the tone and the give-up point are rules you set, not a model's mood. Every nudge is recorded against the contact, and a reply pulls the thread straight back to a person. What was silently leaking becomes a number you can watch.

Typical engagement. Two to four weeks from scope to the first follow-ups going out, then a monthly line to tune intervals and tone against what actually comes back.

Where this already runs

Running in four of our production systems at once: a counselling practice chases unanswered intake on a schedule, an events business nudges hourly on unconfirmed items and retains wallet balances, a creator business follows up inbound enquiries, and our learning product runs streak and engagement nudges. Same mechanism, four businesses, nobody keeping a list.

Most builds of this shape start with the two-week assessment: we map the process as it runs today, cost it, and write the scope. The fee is credited in full against the build.

Start with the two-week assessment

What you receive.

Concrete things, not outcomes on a slide. This list is the scope of the engagement.

  1. 1

    A written definition of gone quiet for each kind of thread: enquiry, quote, booking, client

  2. 2

    Follow-ups sent at the interval you set, in your tone, stopping at the point you chose

  3. 3

    A reply routed straight to a named person with the history attached

  4. 4

    Every nudge recorded against the contact, so nobody is chased twice

  5. 5

    A weekly count of what was chased, what came back and what stayed quiet

  6. 6

    The rules editable by your team, without us

A good fit when

  • Value is leaking between the first contact and the close, and nobody can say how much
  • The right interval and message are knowable, even if nobody has written them down
  • There is a system, even a simple one, that records when contact happened

The right starting point when

Not sure which of these is you? Describe the process and we will point you at the right one, on this page or another.

Price it before you commission it

Put the hours the task takes today, the salary of the person doing it and any quote you hold through the payback calculator. It shows the yearly saving, the payback period and the arithmetic behind both. Free, and nothing is stored.

Run the payback numbers

Things you can check.

Figures from our own systems that this service draws on. Each one names its source.

30+
jobs that run overnight so nobody has to remember to start them
3
live systems you can open and use before you hire us
380+
working screens and system connections in daily use

Every figure names its source. How we count. The investing system runs on a broker paper account, not real money.

Built this way for ourselves

Decifer Learning is a public product we run with the same method this service uses. Open it before you hire us.

Decifer Learning home page: a parent's view of a child's progress through the UK curriculum.

Decifer Learning

Learning intelligence

Beta

Decifer Learning is a guided companion for the UK National Curriculum. Children learn, practise and quiz through each topic while parents see real progress.

Open Learning

Make the next AI project one the business can measure.

Thirty minutes with the founder, no slides. You will know what the right solution looks like, what it would take to build, what it should return, and which part to start with.

Replies come from a named person in Dubai within one working day.